Naomi Campbell and Tyson Fury Back Luxury Sportswear Launch at Glamorous IBA Summit in Istanbul

 

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🥋 Naomi Campbell and Tyson Fury Back Luxury Sportswear Launch at Glamorous IBA Summit in Istanbul

ISTANBUL – July 2025 — Fashion met fighting spirit in spectacular fashion as supermodel Naomi Campbell and heavyweight boxing legend Tyson Fury headlined the unveiling of a new luxury sportswear line at the IBA (International Boxing Association) Summit in Istanbul. The event blended high style, elite athleticism, and global influence — drawing stars from both the runway and the ring.

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🌍 A Star-Studded Event in the Heart of Istanbul

Held at one of the city’s most prestigious venues, the IBA Summit brought together athletes, fashion icons, and global entrepreneurs to celebrate the fusion of sports, luxury, and innovation.

Leading the spotlight were Naomi Campbell, known for her iconic runway presence and philanthropy, and Tyson Fury, the charismatic and undefeated boxing champion. Together, they helped launch a new era of performance fashion designed for elite athletes and style-conscious consumers alike.

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👟 Introducing the Future of Luxury Sportswear

The newly unveiled sportswear collection blends cutting-edge athletic functionality with haute couture aesthetics. Designed in collaboration with top athletes and fashion creatives, the line features:

• Precision-tailored tracksuits

• Moisture-wicking luxury fabrics

• Statement sneakers with minimalist design

• Custom boxing robes with embroidered details

“This is about merging power and elegance — for both sport and everyday life,” Naomi said during her speech.

Tyson Fury, known for his larger-than-life personality, added:

“I’ve worn a lot of gear in my career. This is the first time I’ve seen something that feels as good in the ring as it looks off it.”

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💬 IBA's Vision: More Than Just Boxing

The IBA Summit showcased not only the future of boxing but its evolving role in culture and business. With appearances from Olympic athletes, fashion executives, and industry insiders, the event emphasized how sports can influence global lifestyle trends.

“Boxing isn’t just about punches — it’s about discipline, expression, and now, fashion,” said IBA President Umar Kremlev.

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✨ A Night to Remember

The event concluded with a glamorous gala dinner featuring performances, fashion showcases, and behind-the-scenes previews of the sportswear collection. VIP guests mingled under chandeliers, discussing the future of sports innovation over fine Turkish cuisine.

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🧵 Final Thoughts

With Naomi Campbell and Tyson Fury leading the charge, the IBA’s foray into fashion is more than a publicity stunt — it's a bold statement about the evolving identity of athletes and the sports industry at large. In a world where style meets strength, this launch proves that luxury has a new face — and it wears gloves.

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